About

Jtree SEO is an organic search consultancy built for scale and performance. Our sole mission is to translate complex technical optimization into simple, measurable business outcomes, such as increased visibility, higher-quality traffic and direct conversions.

We draw on deep expertise gained from successfully implementing and managing comprehensive organic and generative search strategies for over 200 brands across competitive SaaS, ecommerce and enterprise environments. Find us on LinkedIn and Crunchbase.

Crafting organic digital strategy with purpose

From humble beginnings in downtown Boise, Idaho, to embracing new opportunities as a remote-first consultancy based in Portland, Oregon, Jtree SEO has grown steadily, earning a reputation for its technical expertise and commitment to client success.

Senior SEO Consultant: Josh Laughtland

Josh Laughtland

Josh’s career in the SEO industry began during the original dot-com boom when he worked as an in-house SEO for a prominent Bay Area SaaS startup. He also gained experience at an agency where he managed SEO for over 30 companies. Currently, Josh is responsible for all consulting and campaign management, with support from our operations strategist.

Operations Strategist: Anne Hopkins

Anne Hopkins

Anne is an integral part of Jtree and has worked with Josh since shortly after its inception. Starting as an assistant while pursuing her college education, she’s evolved into the operations strategist she is today. Anne’s responsibilities include managing day-to-day operations, providing exceptional client support and ensuring a smooth working environment.

Jtree continues to push boundaries by enhancing organic search offerings with strategies like generative search optimization. From small startups to established enterprises, we provide tailored, technical-based SEO strategies that drive organic traffic, improve visibility and generate measurable results.

Jtree SEO isn’t just about geography. It’s about collaboration and a deep commitment to helping brands and businesses thrive.

Curious about what we could do for you?

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